When a customer buys a sweater, top, pair of pants, or skirt, she generally has big plans for it. She knows why she needs it, what it goes with, and when she might wear it. What most consumers do not tend to think about, however, is what they will do with a piece of clothing when they no longer need or want it.
Publish Date: Jan 6, 2012, 02:53 PM ETDuration: 10:31
Very interesting video documentary from ESPN regarding sweatshop allegations against the Dallas Cowboys. It could be in the style of ambush journalism, and the Cowboys COO, Bill Priakos does his best to deflect the criticism, but you are still left wondering why the Cowboys don't have their own people in these shops for control. They can do this better.
The retail market for licensed collegiate apparel is, quite simply, a behemoth of a business that brings in about $4.3 billion annually.
Seemingly everyone wants a piece of it, which is why so many people at so many major events hawk items of all shapes, types and sizes -- whether the items are legitimately made and licensed or counterfeit.
Vendors selling counterfeit goods mixed right in with legitimate vendors at the SEC championship game in December in Atlanta. They did it at the Rose Bowl, too.
Still not sure if quick response (QR) codes can really generate a big buzz for your business? The jury may still be out on how small businesses can use the codes, but 2011 was the year big companies proved that QR codes can be sticky.
Wasp Barcode Technologies, a company that offers QR code creators, has compiled a list of the most intriguing use of QR code marketing in 2011.
1. Tesco: No one may be as time-stretched as South Koreans.
Nike Inc. (NKE) President Charlie Denson said Tuesday the company will continue to invest heavily in the world's most populous country, as the world's top sportswear maker plans to double sales in China by 2015. Although the world economy -- notably in the United States and Europe -- risks a double-dip recession, Nike doesn't worry about its business expansion, which will focus more on emerging markets such as China, Denson said in an exclusive interview with state news agency Xinhua.
"We certainly will continue to invest in China, and very
US fashion chain American Apparel is to launch an ecommerce shop on eBay in September in an effort to expand its distribution base beyond its own stores.
The online shop will be accessed via a link on the eBay home page and American Apparel expects the store, due to go live on September 1, to generate several million dollars in sales within its first year.
According to reports the shop is believed to be part of a larger upcoming eBay platform for dedicated brand stores but eBay declined to comment.
Comments